Cars are serious purchases. The social content that helps you make one doesn’t have to be.

For Kelley Blue Book, I turned automotive tools and topics into approachable social ideas, developing everything from memes and seasonal concepts to product-focused copy for Instant Cash Offer, Price Advisor, My Wallet and EV content.

Creative Team: Mary O’Keefe (GCD), Hetal Joshi (Ideation, Copy), Candas Medina (Ideation, Art), Gina Cassaro (Copy), Paige Caruso (Art)